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Postgraduate
Diploma - International Business
(Term 2: January - April)
As business becomes more global,
we are forced to concentrate on inter-national
business and management
issues. This pathway aims to achieve
a higher level of understanding and
critical awareness of the main issues
in strategic management, and of
concepts, models and techniques
associated with strategic decision-making
in organisations, enabling
graduates from the programme to
enter a general career in International
Business Management.
At Diploma level you will complete
four modules:
Strategic Management &
Organisational Dynamics:
This module explores the role of strategic
management in relation to the nature of
organisational decision-making and the
effective management of organisations.
The student will be exposed to the language
and particular models through
which strategic management is currently
practised. Critical evaluation of under-standings
of strategic management will
be made through recognition of those
dynamic forces which can act to subvert
more rational decision-making and implementation
procedures. The implications
of such a critique will be explored in regard
to issues of management style, change
and control in organisations.
International
Business Management:
Students are provided with the
opportunity to examine the impact
on business behaviour and strategy
of the rapid growth in recent years of
international business activity. This will
provide insights into how organisations
can develop strategies to successfully take
advantage of the internationalisation
process. The module will allow you to
develop expertise in using particular
frameworks and techniques relevant
for international business managers.
Choose TWO from the following three options:
International Marketing Strategy:
The aim of this module is to explore the
diverse range of activities that comprise the
international marketing management role
in order to enable students to appreciate
the major differences between national
and international activities. Students will
also develop an understanding of applying
marketing techniques in countries other
than their own.
International Human Resource
Management:
This module is designed to build
upon the Human Resource Management
foundation at the Certificate stage to
develop a critical understanding of inter-national
human resource management
strategies and practices. You will develop
the skills necessary to analyse, compare
and contrast a variety of HR strategies
and practices and emphasise the strategic
relationship of people management
and the delivery of business objectives.
International Business Finance:
This module aims to provide students with
an understanding of the development
and growth of Multinational Corporations
(MNCs), the issues involved in international
finance and investment decisions, and
the use of global financial markets. It
also considers international cash management
and risks in international business
operations.
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